{"id":32875,"date":"2025-12-01T19:41:53","date_gmt":"2025-12-01T18:41:53","guid":{"rendered":"https:\/\/www.cinc.com\/?p=32875"},"modified":"2025-12-02T19:14:33","modified_gmt":"2025-12-02T18:14:33","slug":"es-legal-usar-whatsapp-para-enviar-datos-personales","status":"publish","type":"post","link":"https:\/\/www.cinc.com\/es\/es-legal-usar-whatsapp-para-enviar-datos-personales\/","title":{"rendered":"\u00bfEs legal usar WhatsApp para enviar datos personales?"},"content":{"rendered":"\n<div class=\"wp-block-uagb-advanced-heading uagb-block-39b56ee4\"><h3 class=\"uagb-heading-text\">\u00bfSe puede enviar informaci\u00f3n de clientes o empleados por WhatsApp?<\/h3><\/div>\n\n\n\n<p>DEPENDE, Las empresas o aut\u00f3nomos que decidan apostar por esta herramienta de mensajer\u00eda instant\u00e1nea deber\u00e1n utilizar\u00a0WhatsApp Business\u00a0(Google Play\u00a0o\u00a0App Store) y no la aplicaci\u00f3n WhatsApp Messenger, que est\u00e1 dise\u00f1ada para comunicaciones personales. <\/p>\n\n\n\n<p>Adem\u00e1s su utilizaci\u00f3n debe&nbsp;hacerse siempre de acuerdo con la normativa vigente de Protecci\u00f3n de Datos garantizando en todo momento que su&nbsp;utilizaci\u00f3n no menoscabe los derechos de&nbsp; los interesados.<\/p>\n\n\n\n<p>Recientemente&nbsp;la AEPD ha&nbsp;sancionado a&nbsp;una empresa que enviaba datos personales&nbsp; de&nbsp;clientes&nbsp;al WhatsApp personal de un trabajador, ya que este tratamiento&nbsp;carec\u00eda de base legal y porque no&nbsp;garantizaba la seguridad de la informaci\u00f3n. La sanci\u00f3n total ascendi\u00f3 a 5.000 euros y se exigi\u00f3 a la empresa implementar medidas correctivas para evitar que la situaci\u00f3n se repitiera.<\/p>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-953545c0\"><h3 class=\"uagb-heading-text\">\u00bfEs excusa decir \u201csiempre lo hemos hecho as\u00ed\u201d?<\/h3><\/div>\n\n\n\n<p>No. La AEPD ha reiterado que la costumbre no garantiza cumplimiento del RGPD. La empresa no pudo demostrar base legal, medidas de seguridad suficientes ni consentimiento informado y expreso.<\/p>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-13343d9e\"><h3 class=\"uagb-heading-text\">Consejos para empresas<\/h3><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Inf\u00f3rmate y utiliza canales de comunicaci\u00f3n seguros.<\/li>\n\n\n\n<li>Implanta medidas de seguridad: asegura la confidencialidad de los datos y cumple con los est\u00e1ndares del RGPD.<\/li>\n\n\n\n<li>Consulta con profesionales: contar con asesoramiento especializado puede prevenir sanciones y problemas legales.<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-8a7b5240\"><h3 class=\"uagb-heading-text\">Conclusi\u00f3n<\/h3><\/div>\n\n\n\n<p>Algo tan cotidiano como enviar un mensaje por WhatsApp puede convertirse en un riesgo serio si no se gestiona correctamente.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.cinc.com\/ca\/contacte\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u00bfNecesitas m\u00e1s informaci\u00f3n? Env\u00edanos tu consulta<\/a><\/div>\n<\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hablamos de los riesgos, obligaciones y buenas pr\u00e1cticas al enviar informaci\u00f3n a trav\u00e9s de esta popular herramienta de mensajer\u00eda.<\/p>\n","protected":false},"author":25,"featured_media":32876,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[194,104],"tags":[],"class_list":["post-32875","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general","category-proteccion-de-datos"],"acf":[],"jetpack_featured_media_url":"https:\/\/www.cinc.com\/wp-content\/uploads\/whatsapp-icon-6953523_1280.webp","uagb_featured_image_src":{"full":["https:\/\/www.cinc.com\/wp-content\/uploads\/whatsapp-icon-6953523_1280.webp",1280,1280,false],"thumbnail":["https:\/\/www.cinc.com\/wp-content\/uploads\/whatsapp-icon-6953523_1280-150x150.webp",150,150,true],"medium":["https:\/\/www.cinc.com\/wp-content\/uploads\/whatsapp-icon-6953523_1280-300x300.webp",300,300,true],"medium_large":["https:\/\/www.cinc.com\/wp-content\/uploads\/whatsapp-icon-6953523_1280-768x768.webp",768,768,true],"large":["https:\/\/www.cinc.com\/wp-content\/uploads\/whatsapp-icon-6953523_1280-1024x1024.webp",960,960,true],"1536x1536":["https:\/\/www.cinc.com\/wp-content\/uploads\/whatsapp-icon-6953523_1280.webp",1280,1280,false],"2048x2048":["https:\/\/www.cinc.com\/wp-content\/uploads\/whatsapp-icon-6953523_1280.webp",1280,1280,false],"gform-image-choice-sm":["https:\/\/www.cinc.com\/wp-content\/uploads\/whatsapp-icon-6953523_1280.webp",300,300,false],"gform-image-choice-md":["https:\/\/www.cinc.com\/wp-content\/uploads\/whatsapp-icon-6953523_1280.webp",400,400,false],"gform-image-choice-lg":["https:\/\/www.cinc.com\/wp-content\/uploads\/whatsapp-icon-6953523_1280.webp",600,600,false]},"uagb_author_info":{"display_name":"Neus Coll","author_link":"https:\/\/www.cinc.com\/es\/author\/neus-coll\/"},"uagb_comment_info":0,"uagb_excerpt":"Hablamos de los riesgos, obligaciones y buenas pr\u00e1cticas al enviar informaci\u00f3n a trav\u00e9s de esta popular herramienta de mensajer\u00eda.","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.cinc.com\/es\/wp-json\/wp\/v2\/posts\/32875","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cinc.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cinc.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cinc.com\/es\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cinc.com\/es\/wp-json\/wp\/v2\/comments?post=32875"}],"version-history":[{"count":4,"href":"https:\/\/www.cinc.com\/es\/wp-json\/wp\/v2\/posts\/32875\/revisions"}],"predecessor-version":[{"id":32900,"href":"https:\/\/www.cinc.com\/es\/wp-json\/wp\/v2\/posts\/32875\/revisions\/32900"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.cinc.com\/es\/wp-json\/wp\/v2\/media\/32876"}],"wp:attachment":[{"href":"https:\/\/www.cinc.com\/es\/wp-json\/wp\/v2\/media?parent=32875"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cinc.com\/es\/wp-json\/wp\/v2\/categories?post=32875"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cinc.com\/es\/wp-json\/wp\/v2\/tags?post=32875"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}